Little Marketing Blog

I spend a lot of my time encouraging clients to be more visible. Tell people who you are. Share your story. Talk about the things you've learned. Show the human behind the business. And if I'm honest, I'm not always very good at taking my own advice. Saying Yes to Being Interviewed A few weeks ago, Ivy Malik asked if she could interview me for her new series, Off the Record. My first instinct was to say no. Not because I had anything to hide. I just prefer talking about my cl

Last week I was in Newcastle for Atomicon, Europe's biggest sales and marketing conference for small businesses. Third year running. I came home with pages of notes, a stack of books, new connections, and a long list of ideas I'd like to implement in both my own business and my clients' businesses. I'm still catching up on some of the recordings, but here's what stuck with me so far. I expected loads of talk about how to use AI and AI Agents, but what I didn't expect was that

Outgrowing Your Website Is a Sign of Growth You created your website at one point in your business journey. It matched who you were then. But as your confidence grows, your offers change and your expertise deepens, your website needs to evolve with you. Many small businesses in Essex and across the UK reach a point where their website no longer reflects who they are today. This is completely normal. Sign One: Your Services Have Changed If you have added new services or moved

Whether you're planning to build your website yourself or hire someone to create it for you, it's easy to jump straight into colours, layouts and design. But many of the mistakes that cost business owners time, money and future enquiries happen before a website is even built. A little planning now can save a lot of frustration later. Building a website is a big investment, whether that's your time, your money or both. I've spoken to lots of business owners who ended up paying